Dyson Is Having a Rare Sale on Its Award-Winning Hair Tools

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Sound the alarms — Dyson just surprised us all with its Owner Rewards Event, which is happening right now through December 20. Here's the low-down: All customers who have previously purchased a Dyson product and registered it can enter their one-time promotional code to receive 20 percent off a new Dyson product of their choice. 

Pretty much everything Dyson makes is eligible, too: hair care, vacuums, air treatments, and even lighting. The brand's iconic hair tools, like the Airwrap and Supersonic, didn't even go on sale for Cyber Monday, so Dyson really knows how to get us revved up and ready to shop on the fly.

If you never got around to registering your product, no worries. Get that squared away by simply call 1-866-664-9004 to talk to a Dyson expert and obtain your promo code. You receive tons of other benefits as well once you're registered, like access to a VIP hotline, free preventative maintenance checks, and oh yeah, exclusive savings events such as this one.

Because you can only buy one product with the 20 percent discount, choose wisely. To help you narrow it down, we've listed our favorite beauty-related picks that are eligible for savings:

Hair Tools

Dyson Airwrap Complete Styler

There's no way around it: The Dyson Airwrap Styler is an absolute game-changer, having won Best of Beauty Awards two years in a row (Breakthrough in 2019 and Splurge in 2020). Despite its steep price tag, it's landed two Readers' Choice Awards, as well, which just goes to show consumers are willing to shell out the coins. It's pretty obvious why, though. The motorized base comes with two pairs of 1.2-inch and 1.6-inch cylinder-shaped barrels that magically attract, wrap, and curl hair for fast styling while minimizing heat damage. The barrels' slotted design allows aerodynamic airflow in both directions via the Coanda effect, which is essentially a fast-moving jet of air. 

The other brush heads (firm smoothing, soft smoothing, and round volumizing) handle the rest of your hair-styling needs — easily detangling, straightening, and boosting volume based on your hair density. An oval-shaped head — somewhat like a miniature version of the popular Supersonic — speeds up the drying process so your hair is just damp enough for optimal styling. Whether you're going for a sleek, straightened look or all-out, Zoom-party-ready curls, this is the tool to achieve whatever hairstyle you desire.

As if the 20 percent discount wasn't enticing enough, you also get to choose a free gift with your Airwrap — either a Dyson Storage Bag (which fits the Dyson Supersonic or Airwrap) or a Travel Pouch specially designed to safely tote around your Airwrap.

Dyson Supersonic Hair Dryer Copper Gift Edition

We can't forget the iconic, Best of Beauty-winning Supersonic Hair Dryer, which our reviewers agree cut down their drying time by at least half. Oh, and it's also puzzlingly lightweight and quiet, despite its extremely powerful motor. What else? This classic tool is designed with three speed settings, four heat settings, a cold shot button, and three magnetic attachments — a smoothing nozzle, styling concentrator, and diffuser — for ultimate customization and soft-to-the-touch results. 

What's even better than that? A special copper edition perfect for gifting, even if it's for yourself. (You deserve it.) The other permanent variations of the Supersonic are also up for grabs, so you can choose the one that speaks to you.

Dyson Corrale Special Gift Edition

The newest member of the Dyson hair-care family is none other than the Corrale Straightener. Two flexible manganese copper alloy plates gently bend around your hair, so the shape is retained, rather than smooshed. 

Just like the rest of Dyson's lineup, the Corrale is designed for all hair types, and it has three precise heat settings across 330, 365, and 410 degrees Fahrenheit for the finest of hair up to 4B curls to prove it. And as Allure's associate digital beauty director Sarah Kinonen can attest, it can also — with a little bit of tinkering — create lovely S-waves, especially on shorter, finer hair.

Aside from the usual charging materials (a dock and magnetic 360-degree cord), this gift set also comes with a detangling comb and paddle brush to prep hair for styling and a heat-resistant travel pouch for easy storage.

Air Treatments

Dyson Pure Humidify + Cool

The Pure Humidify + Cool is impressively the first machine to earn The National Psoriasis Foundation's Seal of Recognition. It was recognized as a safe, non-irritating device for those living with psoriasis and severely sensitive skin. Dry air (especially during the winter) and pollutants can cause flareups, so the Pure uses high-efficiency particulate air (known as HEPA) and activated carbon filters to capture gases and allergens while circulating purified, humidified air throughout the room. The built-in cooling airflow feature can also be turned on or off at any time, in addition to the breeze and oscillating fan modes, which are perfect for hot sleepers or those with overactive radiators.

Check out the entire Owner Rewards selection if you're curious about vacuums and lighting devices, but our work here is done. Add your favorite hair-care tool or air treatment device to your cart before supplies start dwindling, and pat yourself on the back for scoring this majorly rare discount.

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